Starting an eCommerce website is definitely a good decision for any business owner. As we can already see the number of e-commerce businesses is consistently growing year by year.
So whether you’re a bricks-and-mortar retailer or you own a fully online business, your main focus must be to grow your business and provide convenience to customers. The digital world allows companies to expand this capability to a greater extent, and this is the key reason why e-commerce websites continue to gain popularity.
Owning a website for your online business has become easier than ever before. In 2022, there are numerous eCommerce platforms to choose from to start your own eCommerce store. But, you will have to spend your time choosing which one is best for your business and your budget. But wait! One second - Never ever choose a platform just because it’s popular.
One thing for sure you must be wondering why you need to own an eCommerce platform and here’s the answer to your ‘Why’
Choosing the best eCommerce platform is one of the most important decisions that you will be taking for your business. An online store builder will help you to skyrocket your business with a wider customer base, better brand recognition, and more revenue to you.
Selling on eCommerce platforms is soon going to be the future of online businesses. This means that if you don’t have an eCommerce website for your business, it will be more difficult for you to compete online. When more and more businesses come up online, the only way to outshine and grow as a brand is through your own online store.
We have come up with a walk through guide to help you decide and choose the best eCommerce platform for your online store.
First, let’s take a look at the types of e-commerce platforms available for you to choose from.
On such platforms, you have to build and customize the website and host it and install it into the cloud. You will need a team of developers for this. You will need to pay for initial development, implementation, and upgrades. An example for this is Magento.
Cloud-based e-commerce platform involves a network of servers that are hosted on the internet. This is not hosted on an internal server and doesn’t involve software. With this option, you’re able to use various applications as well as store and process data.
SaaS is the future of eCommerce. Just imagine you buy a ready built-in physical space to set up your store and you only need is to add the products and decide the theme. This is how a SaaS platform for eCommerce works.
You will have a completely ready-to-go online store. If you don’t have the technical knowledge and want dedicated support, this is the platform you should choose. Examples of SaaS eCommerce platforms in India are VistaShopee, Shopify, BigCommerce, and Wix site.
An eCommerce platform is a software application that allows online businesses whether small or enterprise to easily manage their website, manage the inventory, monitor sales & deliveries, run marketing campaigns, and much more. Think of it as the central hub or home base for your business that offers features to scale your business the way you want.
The first step to consider before selecting any platform to develop your website and app is to have a clear goal in your mind. It is very important to identify your business goal as on the basis of your goals you will ascertain your further business needs and future scalability requirements. And thereby you would be able to choose a platform that supports the security of your future business needs.
Customers are the most important aspect of any business. Therefore, an eCommerce website should be able to make your customers’ buying experience as smooth as possible.
Your platform must have the feature to properly categorize your products thereby giving your customers the comfort to browse and easily select the product they wish to add to the cart.
When choosing any eCommerce platform for your online business website you must consider the different ways how you can showcase your products on your website. Since a website is the only gateway for your online visitors to learn and know more about you and your brand.
When you use VistaShopee you would have the power to showcase your products in style with unlimited product images, descriptions, and videos giving you the opportunity to let your customers have a 360-degree view of your products ensuring a delightful shopping experience.
When your business goes online it's obvious that you will need to market your website or app and build a strong customer base to help to excel in your online business. It is always recommended that you must go for an eCommerce platform that offers multiple ways and methods to help you excel in your marketing efforts.
VistaShopee allows you to market your online store in various ways with the possibility for you to set attractive discounts and promo codes on your products to entice your customers to buy. To get discovered by your customers you even get inbuilt SEO tools to optimize your content and pages.
A payment gateway needs to be integrated with your eCommerce store to collect payments. It is best if your site has multiple payment options so that your customers can choose their preferred mode.
Does the gateway offer single-page checkouts? In how many days will you receive money in your bank account? How much is the transaction fee? Is it safe and easy to use? Consider these when selecting payment gateways. Also, consider how long they have been in the field.
When you use VistaShopee, you get an in-built payment gateway for your eCommerce website to activate and start quickly. You don’t have to worry about payments and it will reach you at the right time.
Of course, security is one of the main features that you should look into when choosing a platform. The more secure the platform is, the more trust it will offer site visitors, encouraging them to stick around and feel comfortable making a purchase. An e-commerce platform actively accepts payments, so it is important to ensure you have the right platform to do this as securely as possible.
Cost is one of the major factors that should also be considered when it comes to choosing the right platform for your business website. Common costs for an eCommerce website are payment processing fees, costs for adding integrations, and potential fees for customer support, maintenance cost, and upgrading costs.
Determine a budget and look for platforms that fit your budget. Here VistaShopee makes it the most affordable platform for you as plans are according to your business requirements and even there is zero set-up cost involved.
Whenever your online business website and app go live it is likely that you may face some issues. So you will need a robust support team to guide you. Though every platform will have a support team, it is important to know how and in what way your doubts and queries will be fulfilled.
With VistaShopee you get a 3 Tier customer support service either you can watch exclusive tutorial videos exclusively available on YouTube or give a call on +919808198198 or Email on info@vistashopee.com. Even partners in your area would be happy to help you.
Once your site is launched you might need support for server management or digital marketing and it is good to have an all-in-one company for these needs. Having a single vendor to handle all these for your business will reduce the operational hassles.
These were the 9 Points to consider while choosing the best platform for ecommerce website.
Here, VistaShopee is the complete online business solution for you as it offers right from website designing to product photography to even digital marketing services as well.
So we hope you have found these key points useful for hiring a suitable eCommerce website development company.
Now it’s upon you…choose the best eCommerce platform which is developed on the basis of growth and future security of your online business needs and fits in your budget.
Start today and discover your dream online store. Take the first step to your online business success!